{"id":11786,"date":"2024-07-22T10:30:18","date_gmt":"2024-07-22T15:30:18","guid":{"rendered":"https:\/\/www.cainwatters.com\/digitalblogs\/?p=11786"},"modified":"2024-07-22T11:32:09","modified_gmt":"2024-07-22T16:32:09","slug":"lessons-earned-over-40-years","status":"publish","type":"post","link":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/","title":{"rendered":"Move The Big Rocks First"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11786\" class=\"elementor elementor-11786\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-6c3e4ade elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"6c3e4ade\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1f444883 ae-bg-gallery-type-default\" data-id=\"1f444883\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20714862 elementor-widget elementor-widget-heading\" data-id=\"20714862\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lessons Earned Over 40 Years in Business <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-5119f739 elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"5119f739\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-720f858b ae-bg-gallery-type-default\" data-id=\"720f858b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7330da73 elementor-widget elementor-widget-text-editor\" data-id=\"7330da73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">When CWA Founding Partner <a href=\"https:\/\/www.cainwatters.com\/darrell-cain\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">Darrell Cain<\/span><\/a> started the firm in 1984, he had a goal of helping his clients accumulate wealth. One year later, in the trenches of working with his first 30 clients, he was frustrated.\u00a0 <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">He could divide his clients into three groups: those who didn\u2019t follow any of his advice, those who followed some, and those who followed it all. The ones who followed all his advice were doing great. But what made someone follow his advice?\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">He realized that the truly successful clients understood and believed in the principles his advice was based on. That epiphany changed how Cain Watters works with its clients. In the first three hours of meeting with a new client, Darrell simply educated people on how money works. With this knowledge, they became empowered to work with him toward the same goal.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The goal of accumulating wealth evolved into an ongoing mission that focuses on education, rather than money, as the catalyst to change.\u00a0\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Darrell reminisced, \u201cIt takes time to slow down and teach, to where you are not solving the problem, but setting the context for how to go about solving the problem.\u201d<\/span><\/p><p><span data-contrast=\"auto\">It was this and other lessons that Darrell earned over the last four decades. Like many before him, some lessons he learned the hard way\u2014and these he felt even more compelled to share.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><h5><strong>LESSONS EARNED OVER 40 YEARS <\/strong><\/h5><h5>1. Move the Big Rocks First<span style=\"font-size: 16px;\">\u00a0<\/span><\/h5><p><span data-contrast=\"auto\">When we have a lot of tasks and to-dos in front of us, we tend to clean up the easy ones first. But the most effective and efficient way to make tangible, stress-relieving progress is to tackle the big rocks first\u2014the ones that are hard to move, time-consuming, and, many times, confrontational. More often than not, when you push a big rock over, it takes other rocks with it.\u00a0<\/span><\/p><p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><span data-contrast=\"auto\">The essence of this lesson \u2026 Addressing the complex issues first makes the easy issues easier.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Watch Darrell Cain share this lesson in his own words.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-6c026fe e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"6c026fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff45037 elementor-widget elementor-widget-video\" data-id=\"ff45037\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/938749331?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-8fb151e e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"8fb151e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d770c1a elementor-widget elementor-widget-text-editor\" data-id=\"d770c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>2. Have a Vision of What You Want to Create\u2014and Don\u2019t Hesitate<\/h5><p><span data-contrast=\"auto\">Take action today to achieve your long-term goals tomorrow. Take the lead in shaping the future. Set the pace, inspire your team and involve them in the journey. Update your vision daily, weekly, annually and for 10 years into the future.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Take the time to set goals and hold yourself accountable to them.<\/span><\/p><p>Watch CPA <a href=\"https:\/\/www.cainwatters.com\/brittany-frazier\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">Brittany Frazier<\/span><\/a> share how she incorporates this lesson into her work with clients.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-e0e24e8 e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"e0e24e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0621ad9 elementor-widget elementor-widget-video\" data-id=\"0621ad9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/941664854?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-fff31af e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"fff31af\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a64ceaf elementor-widget elementor-widget-text-editor\" data-id=\"a64ceaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>3. Lead by Getting Out of the Way<\/h5><p><span data-contrast=\"auto\">Surround yourself with great people who can embrace the vision. Give them direction, but then quickly get out of the way. They will exceed your abilities and innovate toward the common goal through diverse talents that are different than your own. <\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Find good people and give them room to be great.<\/span><\/p><h5>4. Be a Servant Leader<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/h5><p><span data-contrast=\"auto\">As business owners, we have a unique opportunity to embrace the servant leader role. Care more about the service and value you create than the money you receive. If you make a mistake, own it, then do your best to rectify it. Be transparent, truthful and always mindful of the positive impact you can make. The money will follow this behavior, but you\u2019ll already be rich.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Success is about more than money.<\/span><\/p><p><span class=\"TextRun SCXW98249976 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW98249976 BCX8\">Watch Partner <a href=\"https:\/\/www.cainwatters.com\/judson-crawford\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">Judson Crawford<\/span><\/a> discuss how he leads with purpose.\u00a0<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-1489c14 e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"1489c14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d6903d8 elementor-widget elementor-widget-video\" data-id=\"d6903d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/941683442?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-bb65c23 e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"bb65c23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f13bef elementor-widget elementor-widget-text-editor\" data-id=\"1f13bef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>5. Four Steps to Success<\/h5><p><span data-contrast=\"auto\">These steps are so simple and spot on. The basic principles of how to be successful are:<\/span><\/p><p><strong>1. Be on time.<\/strong><br \/>It\u2019s a matter of respect. If you must be late, immediately reach out and renegotiate.<\/p><p><strong>2. Do what you say you\u2019re going to do.<\/strong><br \/>If you don\u2019t plan to do it, don\u2019t say it.<\/p><p><strong>3. Say please.<\/strong><br \/>If you don\u2019t say it, what you\u2019re really saying is your acknowledgment or approval is not valued.<\/p><p><strong>4. Say thank you.<\/strong><br \/>You\u2019re acknowledging back to that person that you appreciate what they contributed.<\/p><p>The essence of this lesson \u2026 Show up, show your commitment, show appreciation, show respect.<\/p><h5>6. Live for the Moment, Plan for the Future<\/h5><p>It\u2019s essential to have fun and live for the moment, and that starts with planning. That sounds contradictory but it\u2019s easier to rest, recharge and enjoy life when you have the peace of mind that comes with knowing your future plans are in place.<\/p><p>The essence of this lesson \u2026 Planning enhances life\u2019s moments.<\/p><p>Watch Partner <a href=\"https:\/\/www.cainwatters.com\/hunter-satterfield\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">Hunter Satterfield<\/span><\/a> discuss how he helps his clients enjoy today while feeling secure about tomorrow.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-59e1830 e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"59e1830\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-084acba e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"084acba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a42ac0d elementor-widget elementor-widget-video\" data-id=\"a42ac0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/941680862?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bb4b08 elementor-widget elementor-widget-text-editor\" data-id=\"0bb4b08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>7. Beware of What You Don\u2019t Know<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h5><p><span data-contrast=\"auto\">We want to innovate to solve problems, but when we deal with issues that we do not have deep experience in, we risk causing more problems, no matter the good intentions. Accept that you do not know everything, but do not let this paralyze you from action. Take calculated risks by trusting the people who know how to solve them.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Know which lane is yours and use your turn signal!<\/span><\/p><h5>8. You Will Fail. Get Over It.<\/h5><p><span data-contrast=\"auto\">Mistakes are inevitable. The issue is what you do next. Give yourself some grace and learn from it. Believe in yourself that you are the difference. Life is a journey. Enjoy it. Have fun and laugh. And stop taking yourself so seriously!<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 You can learn a lot from failure.<\/span><\/p><p><span data-contrast=\"auto\">Watch CPA <a href=\"https:\/\/www.cainwatters.com\/eric-lamm\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">Eric Lamm<\/span><\/a> share how he believes failure is where breakthroughs happen.\u00a0\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-64a64826 elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"64a64826\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3fd564cb ae-bg-gallery-type-default\" data-id=\"3fd564cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af6f03a elementor-widget elementor-widget-video\" data-id=\"af6f03a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/941678406?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4fa74a elementor-widget elementor-widget-text-editor\" data-id=\"3b4fa74a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>9. You Get Out What You Put In<\/h5><p><span data-contrast=\"auto\">There is no magic to being successful or achieving a lofty goal. If you don\u2019t spend time upfront to understand the challenge and then invest the effort to develop the detailed systems and processes required to overcome that challenge, you will not achieve your ultimate goal. Hard work matters. Grit matters. And believe it or not, process matters.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Good things come to those who are willing to work for them. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><h5>10. Balance Is the Hardest Thing to Find<\/h5><p><span data-contrast=\"auto\">Do not be afraid to put in the work. Be present. Be focused. Be 100% invested when you are there. At the same time, do not be afraid to turn off the work. Be present. Be focused. Be 100% invested in your life outside of work. You will find balance if you give your heart and soul to work when you\u2019re working and to your family when you\u2019re not. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The essence of this lesson \u2026 Balance happens when both sides of your life get equal weight.<\/span><\/p><p><span data-contrast=\"auto\">As the firm has grown to more than 3,000 clients and 300 associates, Darrell\u2019s early lessons are rooted in everything we do. We\u2019ve realized that the key to helping clients build long-term wealth isn\u2019t timing the market or choosing the hottest stocks. It\u2019s about an unwavering commitment to providing financial education and investing time and energy to become a true partner on our client\u2019s path to success. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\"> \u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ae_slider elementor-section elementor-top-section elementor-element elementor-element-3106495e elementor-section-boxed elementor-section-height-default elementor-section-height-default ae-bg-gallery-type-default\" data-id=\"3106495e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"has_ae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-65b3e297 blue-box ae-bg-gallery-type-default\" data-id=\"65b3e297\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71c7a470 elementor-widget elementor-widget-text-editor\" data-id=\"71c7a470\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW48496997 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW48496997 BCX8\"> Learn more about CWA\u2019s history and commitment at <\/span><span class=\"NormalTextRun SCXW48496997 BCX8\"><a href=\"https:\/\/www.cainwatters.com\/40-years\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #33cccc;\">cainwatters.com\/40-years<\/span><\/a>.\u00a0<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Lessons Earned Over 40 Years in Business When CWA Founding Partner Darrell Cain started the firm in 1984, he had a goal of helping his clients accumulate wealth. One year later, in the trenches of working with his first 30 clients, he was frustrated. He could divide his clients into three groups: those who didn\u2019t [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":11787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16,41,30],"tags":[],"ppma_author":[48],"class_list":["post-11786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-news-feature","category-featured","category-inside-cwa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Move The Big Rocks First - Cain Watters Blog<\/title>\n<meta name=\"description\" content=\"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Move The Big Rocks First - Cain Watters Blog\" \/>\n<meta property=\"og:description\" content=\"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/\" \/>\n<meta property=\"og:site_name\" content=\"Cain Watters Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-22T15:30:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-22T16:32:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"CWA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CWA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/\"},\"author\":{\"name\":\"CWA\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/#\\\/schema\\\/person\\\/5377defb92fcf06c1ff8504bf9880267\"},\"headline\":\"Move The Big Rocks First\",\"datePublished\":\"2024-07-22T15:30:18+00:00\",\"dateModified\":\"2024-07-22T16:32:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/\"},\"wordCount\":1201,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/07\\\/darrell-second-hero-blog-1.jpg\",\"articleSection\":[\"Digital News Feature\",\"Featured\",\"Inside CWA\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/\",\"url\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/\",\"name\":\"Move The Big Rocks First - Cain Watters Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/07\\\/darrell-second-hero-blog-1.jpg\",\"datePublished\":\"2024-07-22T15:30:18+00:00\",\"dateModified\":\"2024-07-22T16:32:09+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/#\\\/schema\\\/person\\\/5377defb92fcf06c1ff8504bf9880267\"},\"description\":\"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/07\\\/darrell-second-hero-blog-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/07\\\/darrell-second-hero-blog-1.jpg\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/lessons-earned-over-40-years\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Move The Big Rocks First\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/\",\"name\":\"Cain Watters Blog\",\"description\":\"Long Term Solutions for Financial Independence\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/#\\\/schema\\\/person\\\/5377defb92fcf06c1ff8504bf9880267\",\"name\":\"CWA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g6624cf3b6f65cf286af28a8c7bd86693\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g\",\"caption\":\"CWA\"},\"url\":\"https:\\\/\\\/www.cainwatters.com\\\/digitalblogs\\\/author\\\/paigeworley\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Move The Big Rocks First - Cain Watters Blog","description":"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/","og_locale":"en_US","og_type":"article","og_title":"Move The Big Rocks First - Cain Watters Blog","og_description":"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.","og_url":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/","og_site_name":"Cain Watters Blog","article_published_time":"2024-07-22T15:30:18+00:00","article_modified_time":"2024-07-22T16:32:09+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg","type":"image\/jpeg"}],"author":"CWA","twitter_card":"summary_large_image","twitter_misc":{"Written by":"CWA","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#article","isPartOf":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/"},"author":{"name":"CWA","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/#\/schema\/person\/5377defb92fcf06c1ff8504bf9880267"},"headline":"Move The Big Rocks First","datePublished":"2024-07-22T15:30:18+00:00","dateModified":"2024-07-22T16:32:09+00:00","mainEntityOfPage":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/"},"wordCount":1201,"commentCount":0,"image":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg","articleSection":["Digital News Feature","Featured","Inside CWA"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/","url":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/","name":"Move The Big Rocks First - Cain Watters Blog","isPartOf":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#primaryimage"},"image":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg","datePublished":"2024-07-22T15:30:18+00:00","dateModified":"2024-07-22T16:32:09+00:00","author":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/#\/schema\/person\/5377defb92fcf06c1ff8504bf9880267"},"description":"CWA Founding Partner Darrell Cain shares 10 lessons he has earned, providing practical advice for success in business and life.","breadcrumb":{"@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#primaryimage","url":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg","contentUrl":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-content\/uploads\/sites\/2\/2024\/07\/darrell-second-hero-blog-1.jpg","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/lessons-earned-over-40-years\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.cainwatters.com\/digitalblogs\/"},{"@type":"ListItem","position":2,"name":"Move The Big Rocks First"}]},{"@type":"WebSite","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/#website","url":"https:\/\/www.cainwatters.com\/digitalblogs\/","name":"Cain Watters Blog","description":"Long Term Solutions for Financial Independence","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cainwatters.com\/digitalblogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.cainwatters.com\/digitalblogs\/#\/schema\/person\/5377defb92fcf06c1ff8504bf9880267","name":"CWA","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g6624cf3b6f65cf286af28a8c7bd86693","url":"https:\/\/secure.gravatar.com\/avatar\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g","caption":"CWA"},"url":"https:\/\/www.cainwatters.com\/digitalblogs\/author\/paigeworley\/"}]}},"authors":[{"term_id":48,"user_id":7,"is_guest":0,"slug":"paigeworley","display_name":"CWA","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/7cd3f0890490030e268fd26d8201e65299246a9877bf0580593351d6e7b2d23b?s=96&d=mm&r=g","author_category":"","first_name":"Paige","last_name":"Worley","user_url":"","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/posts\/11786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/comments?post=11786"}],"version-history":[{"count":0,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/posts\/11786\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/media\/11787"}],"wp:attachment":[{"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/media?parent=11786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/categories?post=11786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/tags?post=11786"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.cainwatters.com\/digitalblogs\/wp-json\/wp\/v2\/ppma_author?post=11786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}